For Providers — Shortlist

What You Get

01

Real-time enrollment status

Parents check enrollment status more than any other field. One toggle updates your listing instantly — no phone tag, no outdated website copy. When you flip to “accepting,” families searching right now see it immediately.
02

Parent interest data

Know how many families viewed your listing and requested information in the last 30 days. This is the demand signal most providers never see — how many parents considered you before they ever called.
03

Profile completeness tools

Incomplete profiles score lower because our methodology can only grade what it can find. Fill in pricing, staff tenure, meals, and ratios directly from the dashboard. Every field you add makes your score more accurate — and usually higher.
04

Tour request management

When a parent requests a tour through Shortlist, it appears in your dashboard. Confirm, reschedule, or respond — all in one place, no extra software.
05

Waitlist demand signals

See how many families are waiting for a spot, broken down by age group. This helps you plan capacity and understand which age ranges have the most unmet demand in your area.
06

Score badge for your website

A and B-rated providers can embed their Shortlist score on their own website and marketing materials — third-party validation that parents trust. Learn more about the badge program.

1

Enter your email On the dashboard page. If it matches a provider listing, you’ll get a magic login link — no password, no account to create.
2

See what parents see Your score, parent interest over the last 30 days, and a field-by-field view of your profile completeness.
3

Take control of your listing Set enrollment status, fill in missing fields, respond to tour requests. Every update is live immediately.

Does this cost anything?: No. The provider dashboard is free for every scored provider. There is no paid tier and no upsell.
What if my email isn’t associated with a listing?: Email [email protected] with your center name and city, and we’ll link your email to your listing.
Can I improve my score?: Yes. Scores reflect the data we can find. If public records are incomplete, submit your data through the dashboard and we’ll update the score based on verified information. The full methodology is published at shortlist.guide/methodology.
What data do parents see?: Everything in your public profile: category, teaching philosophy, pricing, ratios, meals, enrollment status, inspection records, staff data, and the editorial review. You can see exactly what parents see by clicking “View your public listing” in the dashboard.
Who is behind Shortlist?: Diana Clemons — a parent and data analyst who moved to Seattle and couldn’t find transparent childcare information. She built the spreadsheet that became Shortlist. Every score uses a published methodology. No black boxes, no pay-for-placement.